Downtown San Diego · Since 2006
Sell Gold in San Diego

Sell gold jewelry, broken pieces, coins and bullion. Get a free verbal appraisal and an explained offer, one-on-one with our specialists.
- Since
- 2006 · 20 years
- Rating
- A+ BBB Accredited
- Appraisal
- Free, verbal, in person
- Service
- One-on-one with our specialists
Understand the offer
Your gold, assessed in front of you.
Sell gold jewelry, broken or unbranded pieces, coins and bullion at San Diego Jewelry Buyers, 907 6th Ave in downtown San Diego. We examine your items while you watch, explain the valuation and give you a free verbal appraisal with no obligation to sell. Usually cash in about 15 minutes; timing depends on your items and the evaluation needed.
Metal value depends on weight, purity and the current market. A signed piece, collectible coin or valuable stone may need a separate assessment rather than a scrap-only price. Bring the piece as it is, along with a valid government-issued photo ID.
Reviews
Honest. Genuine. Professional. The staff is very friendly and knowledgeable, I was very impressed with Kevin’s candor and Janelle’s kindness. There are no pressure tactics, the items are of top-tier quality, and the service is exceptional. I recommend this business to anyone looking for luxury/ designer items and for jewelry buyers/ seller.
View Google profile ↗Such a welcoming environment. Knowledgeable, professional and friendly staff and service . I will continue to use and recommend San Diego Jewelry Buyers for all jewelry needs. You should too! You won’t be disappointed.
View Google profile ↗I had a wonderful experience, Kevin seemed very upfront and knowledgeable about what I was inquiring. The store was easy to access downtown and they even had parking spots for free for customers, which was great and convenient. The store itself was nice looking and professional. The experience itself was no pressure and no hassle. I have no complaints. I would recommend anybody that needed to sell jewelry or gold that they were trying to offload To check them out. Five stars would use again!
View Google profile ↗
Rating and count checked 2026-10-19. See Google for the latest.
Start your inquiry
Tell us what you have.
No photo, weight or certificate is needed to begin. Start with your contact details, then add what you know about the pieces.
Request a free verbal appraisal
The appraisal takes place in person. An inquiry is not a commitment to sell.
- Send your inquiry.Press Continue to save your contact details. Add item details on the next step and submit them when ready.
- Discuss your pieces.Ask what to bring and arrange an in-person appraisal at our downtown store.
- Decide after the appraisal.We explain the offer. There is no obligation to sell.
Visit the counter
907 6th Ave, San Diego
Monday to Friday, 10am to 6pm.
Saturday requires a confirmed appointment.
Prefer to talk? (619) 236-9603
Explore your options
More about selling gold & precious metals
- Selling gold coins or bullion? Read what matters beyond weight.
- Selling scrap or broken gold? Learn what to bring and how it is assessed.
- Check the gold market for context, not a guaranteed purchase offer.
- Want to keep your gold? Compare selling with a gold collateral loan.
- Selling silver instead? See our silver buyers page or sterling silverware guide.
Gold and jewelry buying has become very popular in recent years, leading to hundreds of gold and jewelry buying offices opening around the country. Unlike these big chain stores that buy gold, San Diego Jewelry Buyers employs highly-trained and experienced jewelry buyers.
If the item you are selling is a collectible luxury good, we will offer you a premium price based on the item’s worldwide resale value. If the item is to be recycled and melted down, we will offer you a fair price based on that day’s gold, silver, or platinum trading price.
Whether you’re selling a gold bullion coin, platinum earrings, or silver flatware, we are confident that you will leave our offices feeling that you received a fair price and the best customer service.
Ways to Sell Your Gold and Other Precious Metals
No two customers have the same piece of jewelry, or the same situation.You work one-on-one with our specialists. We explain what we examine and how we reach our offer, with no pressure or obligation to sell. When you receive this complimentary verbal appraisal and fair offer, we will explain the different ways that you can sell your gold, platinum, or silver jewelry.
Consider these options for your jewelry or luxury asset:
- Sell My Gold For Cash Today. The fastest, easiest way to sell your gold or other asset for cash on the spot.
- Get a Temporary Loan. Pawn your gold, platinum, or silver jewelry to receive a fast cash loan.
No credit check required. No minimum and no maximum.
- Sell My Gold from Home. If you are unable to visit us at our San Diego office, you can sell your gold or other precious jewelry or asset from the comfort of your own home.
We will send you materials to ship your asset(s) to us for free, along with detailed instructions to ensure that your items arrive safely.
Types of Gold & Precious Metal We Buy
Whether you’re starting a new business and need a loan or just need some extra cash, San Diego Jewelry Buyers can help. We are proud to appraise and buy various gold, silver, platinum, and other precious metals.Our buyers are skilled at appraising the following types of metals:
- Gold, Platinum, and Silver Bullion Coins
- Silverware, Silver Flatware, & Hollowware
- Gold, Silver, and Platinum Pendants or Charms
- Gold, Silver, and Platinum Money Clips
- Gold, Silver, and Platinum Pocket Watches
- Gold, Silver, and Platinum Chains
- Gold, Silver, and Platinum Jewelry
- Gold, Silver, and Platinum Bars
- And More
Call San Diego Jewelry Buyers Today at (619) 236-9603
If you want to sell your gold, silver, or platinum jewelry or luxury asset, call SDJB’s experienced buyers today to set up an appointment for a free verbal appraisal.Or, use the inquiry form above to tell us about your jewelry or asset.
Before you visit
Questions before you bring your gold in? Here is how we assess different pieces, what to bring and what happens after an offer. If you are unsure whether an unusual item is suitable, call before making the trip.
| Mark | Nominal karat ratio | Numeric stamp meaning | Examples or guidance |
|---|---|---|---|
| 24K / 999 | 24 of 24 | 999 = 99.9% gold | Bullion bars, some coins, investment pieces |
| 22K / 916 | 22 of 24 | 916 = 91.6% gold | Indian and Middle Eastern jewelry, Krugerrands |
| 18K / 750 | 18 of 24 | 750 = 75.0% gold | Designer and European fine jewelry |
| 14K / 585 | 14 of 24 (about 58.3%) | 585 = 58.5% gold | Most American jewelry, class rings, chains |
| 10K / 417 | 10 of 24 | 417 = 41.7% gold | Budget and older American jewelry |
| Gold-filled / GF / RGP | Applies to the gold-alloy layer | Not a whole-item purity | Gold-alloy layer bonded to base metal; note any fraction and karat mark |
| Gold-plated / GP / HGE | Applies to the coating | Not a whole-item purity | Gold coating over another metal; the item's weight is not all gold alloy |
How much is my gold worth today?
Weight and purity establish how much gold a piece contains; the current market gives that metal a reference value. We test the karat and weigh the piece in front of you. Stones and non-gold parts are assessed separately. Spot-based metal value is not a guaranteed purchase offer: resale potential and the item itself also matter.
Ask the buyer to explain the weight, purity and basis of the offer before deciding.
What do I need to bring?
Bring your gold and a valid government-issued photo ID. Leave the pieces as they are. If you are unsure whether an unusual item is suitable, call before making the trip.
Does the spot price change what I get?
Gold's market price changes, so it affects the metal-value reference used in an appraisal. Spot price is not the same as an offer for your item. Ask which market reference, tested purity and weight are being used, and how those factors relate to the offer.
What forms of gold do you buy?
Jewelry whether or not it is wearable, broken chains, single earrings, bent and tangled pieces, class rings, dental gold, scrap, coins and bullion bars. Nothing needs to be repaired, polished or cleaned first. Damage does not reduce what the metal is worth, and a repair you pay for rarely earns its cost back.
Do you buy gold coins and bullion?
Yes. Coins are valued differently from scrap: a Krugerrand, Maple Leaf, Eagle or sovereign trades close to its gold content, while a collectible or graded coin can be worth considerably more than melt. We check before we weigh, because melting a coin worth a premium would be the expensive mistake.
Do you buy broken or scrap gold?
Yes. Broken chains, single earrings, bent rings, dental gold and unmarked pieces are all bought by weight and karat. Damage does not reduce the metal value.
What about silver and platinum?
We buy silver and platinum items, including coins and bullion. Each metal has its own purity and market value. With sterling flatware and hollowware, fillers, weighted bases and non-silver parts mean total weight may not equal silver weight. Tell us what you have before your visit if you are unsure.
Where can I sell gold near me in San Diego?
Visit 907 6th Ave in downtown San Diego, Monday to Friday, 10am to 6pm. Weekday walk-ins are welcome; calling ahead helps us match you with the right buyer. Reserved customer parking is available in the ACE lot across the street, directly opposite our storefront. Paid parking options are also available. Saturdays require an appointment confirmed by the owner. Not local? Ask about our insured Sell From Home service.
How do I get paid?
Same day you accept. There is no per-transaction cash limit, though a very large amount needs a day's notice so we can arrange the funds. Check and wire are always available.
Can I borrow against it instead of selling?
Yes. A collateral loan lets you keep ownership while we hold the piece in a climate-controlled vault. No credit check, nothing reported to a credit bureau, no minimum and no maximum. The standard term is four months and you can redeem early.
